The Number One Way to Increase Registration Numbers

March 29, 2018

Allowing multiple people to register in one transaction is the single easiest way to increase your registration numbers. We’ve done the research and can prove it.

We performed a study of 1.8 million registrants and found that nearly half (46.5%) of them registered in groups under one transaction using our MultiReg functionality. MultiReg is the perfect solution for clubs, teams, coworkers, church groups, families, or anyone who doesn’t want to take the time to go through your registration form 10 separate times to register 10 people.

It allows groups to register on one payment, saving your customers time, improving their experience and ultimately increasing your numbers.

Another reason MultiReg encourages more people to register in herds is because you can easily offer automated group discounts based on the size of the group, as well as hide duplicate fields for additional registrants that only needs to be gathered once.

Let me give you an example to help clarify how this will work. Say you are hosting a family camp. If a parent had to go through the form for each individual in her family and enter the same address, phone number, credit card details for each person, by the time she gets to the fourth child, she might just decide little Johnny is going to stay home because she can’t bear the thought of re-typing that info for a fifth time.

Ok, that might be a little extreme, but you get the idea. When Actions are paired with MultiReg it makes for an incredibly smooth experience while preventing discouragement, annoyances and abandoned registrations.

We have found MultiReg to be so valuable, it is actually enabled on your campaigns by default. Be sure to learn how to best utilize this feature to maximize the number of registrants for your event.

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